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International Best Practices |
Ambassador Hotel, Churchgate, Mumbai
12TH December 2006 |
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9.30: Lighting of the Lamp by Julie Freeman
9.40: Thinking Brand? Don’t leave the employees behind!
Speaker: Simon Covill ABC
Corporate Communications Manager, Cuscal
Sydney, Australia
www.cuscal.com.au |
10.30: International Trends in Communication – CSR, HR, Internal Comms, Blogs and Employee Engagement
Speaker: Bish Mukherjee ABC
President, Misha NetworkPR
Chennai, India
http://www.mishanetworkpr.com/ |
11.20: Tea Break |
11.40: Issues Management-identifying and handling strategic issues with external stakeholders
Speaker: Gloria S Walker ABC FRSA
Consultant in Strategic Communications
London, UK |
12.30: Lunch |
13.30: Crisis Management—Media induced simulation
Speaker: Jim Truscott
Director, Truscott-Crisis Leaders
Perth, Australia
www.crisisleaders.com |
15.00: Tea Break |
15.20: Corporate Reputation Matters: attracting and retaining employees
Speaker: Julie Freeman ABC APR
President, International Association of Business Communicators
San Francisco, USA
www.iabc.com |
16.10: Communicating Change: It can catapult you to the zenith or nadir of your career
Speaker: Adrian Cropley
Cropley Communications
Melbourne, Australia
www.cropleycomms.com |
17.00: Open Session
17.30: Close |
Conferences
Challenges
for Communicators - Master Class 2004
Misha
Network is organizing a series of one-day conferences at the Taj
Gateway in Bangalore on 23rd April, at the ITC Chola Sheraton in
Chennai on 29th April, at the Ambassador Hotel in Mumbai on 7th
May and at the Green Park Hotel in Hyderabad on 13th May. We are
releasing newspaper ads shortly. The first draft has gone up on
the website. Please look up www.mishanetwork.com.
I invite
you and your colleagues to register for one of these state of the
art conferences. Bish Mukherjee, ABC, Asia Pacific Director and
Executive Board Member of the International Association of Business
Communicators, will lead the Conference. He has just returned from
a highly successful speaking tour of the USA, Malaysia, Philippines
and Thailand. His seminars have been attended by scores of communications
professionals from around the world, many from Fortune 500 companies.
The
guest faculty for these Master Classes may include, among others,
Yeshwant Thorat, MD of NABARD, Dr Pragnya Ram from the Aditya Birla
group, Alpana Killawalla of the Reserve Bank of India, Raghuraman
Balakrishnan of Polaris Software Lab Ltd, John Kuruvilla of Air
Deccan, Mahnaz Curmally formerly of Ogilvy PR, Sangram Mohanty of
Reliance Energy Ltd, Peter Yorke of i-flex Solutions and others.
Topics
covered will include Communications from the leaders: Carrying on
with the Mantra of Everyday Work, Nurturing Media Relations in a
Regulated Industry - Oohs and Aahs, Developing Brand Loyalty in
a Crowded and Competitive Market, Role of Marketing and E-Marketing
to achieve Corporate Goals, E-Employee Communications, E-Marketing
Communications, Protecting Corporate Reputation and Branding, Employee
Communication: Strategic Planning: Vision, Beliefs and Values that
shape Performance, Criticality of IT Communications in M&A, etc.
The
registration fee is Rs 3600 only for each centre. IABC and selected
professional organizations get a discount of 15 per cent. Please
ask for group discounts too. I would really appreciate if you can
also give us a banner sponsorship in the cause of training and education.
It will cost you Rs 5000 only.
We
have programs coming up in Los Angeles (mega event 1600 communicators
attending) June 6-9, Kuala Lumpur - July 21-22 and Hong Kong Nov
11-12. Would you like to come to any of these? Please let me know
and I'll send you more details.
The
registration form and comments from past attendees are attached.
Please return the form duly filled in at the earliest.
With
greetings of the season.
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